CO-FOUNDER

Passion for food and hospitality, combined with growing a business and brand, is what excites and drives Jason. As cofounder of the company, his favourite part of the business is seeing the talented 98 team create, develop and refine concepts that redefine the genre, creating love for food, while bringing people together.

CO-FOUNDER

Chief Team Builder and Risk + Reward Pilot, Derek is co-founder of 98 Food Co., who’s passions include Menu Development, New Store Development and Real Estate.

VICE-PRESIDENT

Keeping everything on track, Ronnie is the Corporate Navigator and proud “To Do List” guy. Among other things, Ronnie oversees day-to-day business for the company, and Team Leadership for 98 Food Co.

DIRECTOR OF CULINARY AND PURCHASING

Spencer knows where to find the best local ingredients, and combine them into amazing recipes. You can usually find Spencer where he feels most at home, in the kitchen exploring a world of creative ingredients for our team.

DIRECTOR OF OPERATIONS

Wray has spent the majority of his life in the food and hospitality industry, starting with family-owned restaurants at an early age. Having worked with some of Canada’s top restaurant brands, he brings to 98 operational excellence, and passion for training our team.

ACCOUNTANT

Jeff is the “numbers guy” and is passionate about accounting, systems, reports and digging into the books. He enjoys time with family, coaching kids hockey, and can often be found in the kitchen with some wine and cooking seafood, paying respect to his maritime roots and upbringing.

MARKETING & BRANDING LEADER

Erin ensures every aspect of our brands are communicated to customers “on-point”, from store level visuals to online and digital communications. With a focus on graphic design, collaboration, and creative problem solving, she understands the personality of our brands, and enjoys turning ideas into communication tools which share our brand vision and story.

DESIGN LEADER

Jennifer has been instrumental in building the 98 brands “from day one”. Her expertise and vision allow 98 to always be at the forefront of concept development. Always delivering an innovative, and inviting environment for each brand that seamlessly integrates into local communities and its surroundings. All aspects of design, travel and of course food, feed her innate creativity, and innovative style.

SENIOR DESIGNER

Patty has a keen sense for design and detail. “Everything matters” in our stores, from customer flow, materials, lighting, music, and… Everything. Our stores are designed to fit in with the community and neighbourhood.

DEVILLE COFFEE, COFOUNDER

Mark has been with Deville Coffee since day 1, back in 2008. He understands what makes Deville so unique - great people and amazing coffee. His favourite coffee is a “Trad Capp” (Traditional Cappucino). When he is not training new Franchise Partners, and touring Deville cafes ensuring quality and consistency, Mark loves a round of golf and cooking.

COFFEE SPECIALIST

Levi loves great coffee and café culture. He has a passion for introducing customers and baristas to single origin coffees, and showing our team what it takes to make the “perfect cup”. You can find Levi touring our cafes in every city we operate, ensuring our beans and brewing are top notch. If you see Levi at one of our stores, be sure to say hi – he’s a great guy, and enjoys espresso and good conversation.

SOCIAL MEDIA MANAGER

 Rod creatively manages all social media for the 98 Food Co brands. Within social media, he specializes in photography, creative, communications, and marketing. Rod has been an integral part of our team, and is building our brands, one follower at a time. You will see Rod in our cafes and restaurants taking action shots on the daily, and portraying what our culture is all about. If you see him in action at the store, introduce yourself, and he might just request you get into a photo!